The food and beverage industry, including restaurants, fast foods, caterers, beverage and liquor and bars and pubs have many opportunities to use a custom printed tent. Having a presence at an outdoor event or parking lot is one way to answer the question, how do I reach new customers to get them to try my product and come through my door?
Recently, a local restaurant chain bought a custom printed tent to set up at local outdoor events. They knew they had a good product and that, if they could get people to try their food, they could gain a customer.
Throughout the Season, they set up their tent at various events and functions and used their catering expertise to sell food at the event. By so doing, instead of being one of thousands of restaurants in the city, they became one of a couple of options for large groups of people who were attending the event and who would rather not leave the event to get something to eat.
People who bought food from them were given a hand out menu with restaurant locations and invited to come to the restaurant the next time they were hungry and looking for a great dining experience.
Even those who did not buy anything, were introduced to or reminded of the restaurant by the visual presence of the event. (The aroma wafting from the tent across the field probably didn’t hurt either).
Properly made commercial tents are water and certified flame resistant. The reputable manufacturer should be able to give you a certificate that shows the fire marshal that the tent is incompliance with local fire and food and beverage codes.
With full color, edge to edge, digital printing, every inch of your canopy, back wall and side rails can communicate your message and establish your brand. With digital printing, you can print every inch of the fabric. There is no set up charge and no charge for extra colors or extra placements. It is all a blank canvas that is just waiting to be printed.